A WOLF IS A WOLF 2024
This project develops a film festival identity for the Metrograph Theatre centered on early 20th-century Japanese animated shorts. The visual system includes an illustrated logo, a double-sided poster, a website, and a flexible set of assets for web and social media, designed to function cohesively across print and digital contexts. The festival title is drawn from one of the selected films and reflects a shared narrative structure across the program: animated fables that convey moral lessons. The identity translates these themes into a unified graphic language, balancing historical reference with contemporary presentation to support both promotion and audience engagement.